Media planning software for the next generation
How it works
See how op2mise media planning has transformed the way our clients work.
Automation
Creation of high-quality advertising campaign schedules directly from station avails
Data – driven
Ability to exclude or include specific programmes, filter out programmes based on unit price or rating forecasts
Optimisation
Based on the campaign objectives, targeted either to achieve maximum reach for a set budget or minimum spend to achieve a specific reach
Scalability
Ability to quickly extend marketing capabilities and adding new markets, networks and stations at a fractional cost
Integration
Ability to fully integrate with any advertiser and station campaign exchange system such as Strata from Freewheel
Ready to Op2mise?
Optimisation for forward thinking businesses.